When two members of SMART Local 27 (Southern New Jersey) started to think about starting their own sheet metal company, the local initiated organizing conversations right off the bat. The result? Local 27’s latest signatory contractor: SteelCraft Industrial, a specialty steel fabrication company in Keyport, New Jersey.

The strategic organizing effort started early. When the two members first began to consider leaving their jobs and starting their own business, they had preliminary discussions with the local’s Organizing Department, expressing interest in being signatory to Local 27. Recognizing the opportunity, local organizers immediately began working with them on the benefits of building the company as a union contractor from the start.
Under the direction of Local 27 Business Manager Christopher George, the organizing department worked directly with the prospective owners over several meetings and phone calls, outlining the advantages of becoming signatory — including access to a skilled workforce, the ability to compete for prevailing-wage and public works projects, the benefits of participation in the union’s established benefit and training programs, and much more. The members and the local also discussed the long-term stability that union affiliation could provide for both their business and their families.
After several months of back-and-forth discussions and negotiations, the owners agreed to move forward and sign with SMART Local 27 — expanding our union’s contractor base in the Garden State.
SteelCraft provides yet more proof of why we organize: to benefit sheet metal workers, contractors and communities across North America.
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